TAP Portugal
Destination Ads
DESTINATION: PORTUGAL
International campaign target at travel professionals.
THE BRIEF
International campaign for travel professionals for brand awareness and destination reminder.
ABOUT THE BRAND
TAP is the leading Portuguese airline, it has been flying since 1945 and has been a member of the Star Alliance.
SOLUTION
The ads feature imagery of Portugal, its icons, monuments and modern architecture, all inside 'plane window' shaped boxes.
SKILLS USED IN THIS PROJECT
Art Direction
